What makes your customers or clients choose you instead of your competitors?

By Theo Muller

What makes your customers or clients choose you instead of your competitors?

In this seminar you will learn the practical side of relationship marketing … a key strategy for the 90’s.

Learn how to:

• Develop a customerised organisation.
• Develop client focused strategies.
• Deliver pro-customer service.
• Retain existing customers or clients.

This seminar is for:

• Senior managers in the Public and Private Sector
• Business Leaders
• Partners in Professional Service Firms

Theo Muller is the course director. He is Managing Director of Muller Marketing/MMResearch ™ - practitioners in Marketing, Business Development and Research. Theo has worked with several companies and organisations on the concept of customerisation and has authored several articles on related subjects.

This seminar can be developed and customised for in-house delivery. We will re-design it to suit your requirements.